Product Launch Accelerator


The ultimate step-by-step training and mentorship program to get your product built and selling in massive quantities as quickly, cheaply, and easily as possible

In this program, YOU WILL:


  • Create an awesome working prototype
  • Get strong market validation
  • Raise all the money you need
  • Find the perfect manufacturer
  • Create an automated online sales machine
  • Sell your product in massive quantities

Got an idea for a new physical product

(but no idea what to do next?)


Product Launch Accelerator is a training and mentorship program that shows you exactly how to get your product designed, manufactured, listed on Amazon, and selling like crazy. Every step of the process is covered - from market validation through patents, prototyping, funding, marketing, and more. By the end of the program, your product will be launched, marketed, and selling.

Are you a good fit for this program? Speak with someone from our team!


Learn how to hire and manage a team of elite designers and engineers at rock-bottom cost


50% of startups fail for lack of a market need. Gain unshakable confidence that your product will sell. Estimate future revenue


Set up a professional sales funnel with Facebook ads, email marketing campaign, and Amazon FBA listing


Raise tens or even hundreds of thousands of dollars for your project with crowdfunding, angel investors, grants, and other methods


Learn exactly how to find world-class contract manufacturers to build, assemble, and package your product


Protect your product from copycats, lawsuits, and Uncle Sam's sticky fingers

Meet your new instructor


Dan Engerer


Director, Brainchild Engineering


 Hi, I'm Dan Engerer. I'm a gearhead at heart. I started Brainchild Engineering in 2016 with a mission to help startups and inventors bring their physical products to life.


After seeing countless entrepreneurs get lost or taken advantage of by the predatory 'invention industry', I decided that it was time to give inventors what they so badly need: A complete, start-to-finish guide for bringing new products to life. 


I can't wait to start working with you on your new product!


Featured on:


Click-by-click video lessons keep you on a clear, actionable path with checklists every step of the way. You'll easily navigate the complex landscape of physical product development and launch. 


Stop asking for permission - Easily set up your own product listing on Amazon and drive massive sales without having to beg retail buyers to get your product in front of customers. 


Get exclusive access to our online community of students and industry experts, weekly Q&A calls, and one-on-one mentorship with Dan Engerer.


Here's what you'll be learning








Prepare to supercharge your new invention...

The Product Launch Accelerator program includes:

PLA Video Training Course

The complete, start-to-finish video guide to get your invention created and selling like crazy. 


✅ 20+ hours of video lessons

✅ Mobile-friendly

✅ Work at your own pace

Live weekly Q&A Call with Dan

Ask Dan Engerer anything in the live weekly group Q&A call.  


Ask as many questions as you want

Private Student+Mentor Group

Get on-demand help, advice, and feedback from real industry professionals at lightning speed 


✅ Patent attorneys, retail experts, fundraising consultants, and more + other PLA students

All my pre-made templates

Get my copy and paste templates so you're never stuck with "blank page syndrome" 


Product feedback and sales funnel

Provisional patent application example

FB + Instagram ads and amazon listing

Investor pitch deck

NDA, product dev. RFP and contract

The Complete Product Launch Accelerator Package  

Crowdfund, Investors, and more


Lack of funding is an issue for virtually all new entrepreneurs and startups. Thankfully, you don't need to drain your savings account to bring your product dream to life. 


From high-level strategy to task-by-task detailed guides, you'll learn the expert secrets to get all the money you need using crowdfunding, equity investors, private and government grants, and loans. 

Build Your Online Sales Machine


Digital marketing. Online sales Funnel. Amazon listing. 


Sound intimidating? Not when you have copy/paste templates and click-by-click video lessons.


You'll build an automated eCommerce sales funnel that harnesses the incredible power of Facebook ads and the Amazon Marketplace.

Design and Engineering Demystified


3D renderings, simulations, prototypes... Where to start?


Learn exactly how to avoid common pitfalls and get your product professionally designed, engineered, prototyped, and mass produced as quickly, cheaply, and easily as possible (from someone who built a product development company!)

From Confusion to Clarity


Patents. Marketing. Prototyping. Crowdfunding. Help! 


Physical products are notoriously challenging to create and launch. One thing's for sure: "learn as you go" is a sure-fire way to make all the rookie mistakes (on your own dime). Save thousands of dollars and months of time with a tested, proven product launch strategy that's customizable to meet your preferences.

Joe Stoddard

Inventor and Entrepreneur 

"Without the PLA Program, It would have taken me months, if not years...

The PLA Program is an amazing and useful tool for those who have a need and desire to learn and implement the process of bringing an invention/product to market. Dan Engerer departs his extensive knowledge of the process in a way that is clear and understandable.


Not only do you learn what steps to take and what pitfalls to avoid along the way to your product launch, you are also inspired to examine your weaknesses and how to build your strengths.


Without the PLA Program, It would have taken me months, if not years to reach the point at which I find myself at this point in my journey.

Jerry Schwarzbach

Inventor and Entrepreneur 

"Worth every penny”

PLA is freakin' awesome and I can't recommend it enough for physical product entrepreneurs, especially first-timers like me. Worth every penny.


I launched my first business about one year ago to the tune of crickets. Just a solopreneur with a day job and no clue what I was doing other than the goal to make some money from a product I invented. An engineer by profession, I knew how to design things so I developed it myself! But that was just the beginning of the process, and the end of my knowledge. I had no clue how to market or sell effectively. So like a typical engineer I figured that this was just another problem to solve, and to solve it all I needed to do was gain the necessary knowledge by educating myself. Well, it wasn't so easy. DIYing web design, copywriting, marketing, and advertising, all without any kind of roadmap or mentorship, was extremely difficult and frustrating. I tried running ads on multiple platforms and never got a positive return on ad spend (my conversion rates were SO bad!) so I pulled the plug, and was back to zero traffic except for my humble Etsy listing.


I didn't want to hire anyone to set things up for me because I didn't really know what the end result was supposed to look like. If I didn't know exactly what I wanted, what was the point? I figured I was going to get mediocre results without paying good money for good talent. Not to mention I'd have to work much harder to break even after digging myself deeper into the red. I couldn't possibly pay multiple thousands of dollars if I wasn't realistically going to make that money back quickly. And even then it was going to be a one-off fix because I still wouldn't have the knowledge or skills I definitely needed for the future. I didn't want to pay for the fish, I needed someone to teach me HOW to fish!


I stumbled my way to about two dozen sales in a year. Not bad for a newbie but still a terrible trajectory.


During that first year, the Facebook algorithm quickly figured out I was a business owner so I was constantly bombarded by ads from marketing, advertising, copywriting, and sales gurus and agencies. I tried to soak up as much knowledge as possible with free and cheap "funnel bait" resources, but in the end they were just individual puzzle pieces. I learned a lot but in the end I was still stuck. I needed someone who saw the whole picture that could teach it to me!


In the midst of all these targeted ads, Dan's ad caught my eye and I signed up for the PLA webinar. It really opened my eyes to the reality that I was doing the wrong thing to learn everything the hard way and reinventing the wheel, and it became clear that PLA was the exactly the solution I was looking for. Time is money, and I wasted SO MUCH trying to figure everything out myself. One year was plenty to come to terms that I needed to try something different so I signed up without even asking my pregnant wife! Not once did I regret it.


The PLA course is surprisingly holistic and Dan has done a terrific job of distilling huge amounts of practical knowledge across a wide variety of easily digestible topics. And it's not just knowledge, it's rolled into a roadmap with actionable guidance. There is a lot of content, all of it high quality, and extremely useful and actionable. I know I'll need to go back and watch some lessons again because they're really that helpful.

In particular, I found the marketing training and market validation strategy to be invaluable. It got me unstuck and now I know exactly what steps I need to take next! I'm not even halfway done with the course and it's already easily been worth it. The support of the Facebook group community and live Q&A are a huge bonus too.


The best part of it all is that not only did PLA help me break through a wall, it helped me see that my original goals of some supplemental income were not just attainable, but a much bigger vision is also within my reach. Excited to see where this leads!

Frequently asked questions

How do I know my idea will be safe?

I don't have a patent or a prototype yet!

How do I know if my product will sell? 

How long will this course take?

What kind of expenses should I expect?

Do you guarantee my success?

Is this course a good fit for me?  

What if I change my mind?

STOP wasting money with 'idea submission' companies!

Davidson, InventHell, and countless other players in the predatory invention industry prey on your ignorance. They'll have you believe that patenting and licensing is the golden path to success. 

Their dirty little secret? 

Over 99% of their clients fail to ever turn a profit. 

Learn how to build and sell your product without handing over all the profits and control to big companies. 

From the videos I learned immediately to save my money from an expensive patent application, opting instead to hire a product design engineering firm who are currently in the prototyping stage. Having once thought that my background and limited knowledge would only allow me to "license", instead I'm gearing up to "sell" my product after manufacturing and product launch.

Joe Stant

Inventor / Entrepreneur

 Dan’s Product Launch Accelerator takes inventor entrepreneurs like myself and puts them on a clear path for success. I am now optimistic and can see my product being used by the world in the very near future! Thank you Dan!

Heidi Ives

Inventor / Entrepreneur

As a serial entrepreneur and industry veteran who has developed and launched hundreds of products, raised Venture Capital, and sold two successful businesses, I can say without a doubt that Dan's course regarding market research, patents, product development and fundraising is spot on and would be an excellent investment for any inventor.

Dr. Jim Wasson

President, Growth Strategies International

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